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The 2002 NOW Feminist Primetime Report

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The 2002 NOW Feminist Primetime Report

Postby BBOvenGuy » Tue Oct 29, 2002 3:55 pm

The National Organization for Women has released its 2002 Feminist Primetime Report, detailing the portrayal of women on primetime TV. Buffy has scored well in this report before, as the show was named among the 10 most recommended in 2001, which would have covered Season 5.

Not so this year, though. Here are the 2002 ratings of a few selected shows for the 2001-2002 season aka Buffy S6 and Angel S3:

The Ellen Show: A+
ER: A+
Judging Amy: A+
Gilmore Girls: A
Reba: A-
Touched by an Angel: A-
Boston Public: B+
Law & Order (the original): B+
The Practice: B
Dawson's Creek: B-
X-Files: B-
Enterprise: C+
Survivor: C+
Crossing Jordan: C
NYPD Blue: C
Roswell: C
Ally McBeal: C-
Buffy the Vampire Slayer: C-
CSI: C-
JAG: C-
24: D+
Charmed: D+
Law & Order Criminal Intent: D+
Alias: D
Angel: D
Dark Angel: D
Law & Order SVU: D-
Smallville: D-
The Bachelor: F
WWE Smackdown!: F

Buffy did receive an A for gender composition and diversity. Both Buffy and Angel received a D- for violent content. Angel received a D+ for social responsibility.

Willow was listed among the characters NOW would like to see producers create more of.

There's plenty more here, but I'll let others post and discuss that. You can find the report for yourself here:

www.nowfoundation.org/wat...index.html
BBOvenGuy
 


The 2002 NOW Feminist Primetime Report

Postby xita » Tue Oct 29, 2002 4:20 pm

I wonder how Joss the feminist feels about NOW ranking his show so pathetically low. The violence particularly against women is disgusting but not just that, the way women act. I think that C- is particularly pathetic when you consider this is a show about a female superhero. Once a top 10 recommendation, now a show to avoid.
xita
 


The 2002 NOW Feminist Primetime Report

Postby Rane018 » Tue Oct 29, 2002 6:35 pm

last year should have been an F for buffy
Rane018
 


The 2002 NOW Feminist Primetime Report

Postby June Leigh » Tue Oct 29, 2002 7:44 pm

Wow, a feminist organization/publication that isn't singing Buffy's praises this year. What a surprise--in a good way.

I loved these lines among others...

"So, if primetime television is a fantasy, whose fantasy is it?. . . . Could it be that broadcast television is lost in an adolescent boy's fantasyland? "

And also,

"All six broadcast networks can do bettermuch betterin the areas of gender composition and diversity, violence, sexual exploitation and social responsibility. We must hold them accountable to all the viewers who ultimately make them rich."

Yes, yes, yes.

Edited to add that they mentioned Tara and Willow in the "Television's Truths and Lies" section under #7, "A Straight Society."
June Leigh
 


The 2002 NOW Feminist Primetime Report

Postby helpful information perha » Tue Oct 29, 2002 7:45 pm

I'd posted this in the daily thread earlier but looks like it belongs here now. Variety carried this news piece
on the report - which is being used by NOW to leverage the networks into change

NOW is asking for individuals to help by writing, phoning, faxing etc appropriate people who they have listed on their website


Monday, October 28, 2002 - 11:11 PM
NOW Blasts Sexism
By Ann Donahue

HOLLYWOOD (Variety) - The National Organization for Women decried the six major networks as catering to an "adolescent boy's fantasy world" in its third annual report on how women are portrayed on primetime TV.

According to the "Feminist Primetime Report," the six networks employed 134 more men than women in recurring primetime roles and the majority of the female characters presented fell into the "Jennifer Aniston" standard of beauty: "young, thin and white." The study notes that only four Asian-American actresses had substantial roles on primetime.

"Network programming sends a distorted, often offensive image of women, girls and people of color brought to you through the point-of-view of white men and boys," said NOW Foundation prexy Kim Gandy. "Television remains very much a man's world, with women serving primarily as eye candy."

More than 80 teams of "feminist field analysts" watched primetime programming throughout spring 2002 and graded them based on the criteria of gender composition and diversity, violent content, sexual exploitation and social responsibility.

Five shows earned "A+" marks: CBS' "Judging Amy" and the canceled "The Ellen Show," UPN's "Girlfriends" and NBC's "ER" and the recently canceled "Providence."

Grades of "F" went to: ABC's "The Bachelor," NBC's "Fear Factor," and the short-lived, limited run Colin Quinn variety skein "New York Live," Fox's canceled "Titus" and UPN's "WWE Smackdown!"

Representatives of several networks said they had not seen the report yet, and therefore could not comment on it.
helpful information perha
 


The 2002 NOW Feminist Primetime Report

Postby WebWarlock » Wed Oct 30, 2002 3:22 am

From page 8 of the full report.

[quote:5a68a2d3a4]Quote:
Last season, only 17 LGBT characters appeared in regular roles, representing 2.5% of the totalprimetime charactersa paltry number compared with the estimated 10% in real life. The visible lesbian/bisexualwomen on TV last season were: Tara (killed off) and Willow on Buffy the Vampire Slayer, Original Cindy onDark Angel (canceled), Ellen on The Ellen Show (canceled), Kerry on ER, Jessie and Katie on Once and Again(canceled), Sophia on That 80s Show (canceled) and Amy on Titus. Only three of these characters are returningto TV this season and there are no signs of "out" characters among the new fall programs.
[/quote:5a68a2d3a4]

While "Buffy" got an A in gender composition it also got a D- in violence.

Warlock
WebWarlock
 


The 2002 NOW Feminist Primetime Report

Postby themagicpixie » Thu Oct 31, 2002 3:04 am

I'm amazed it got such a high grade. It has to be the most violent, women-bashing show I've seen in a long while, and for me Buffy is worse because it's supposed to be about a female hero, about a woman who gets the better of both men and women, psychologically and physically. Um, well I THOUGHT it was, but then I guess I am not one of the voices in JW's head.
themagicpixie
 


The 2002 NOW Feminist Primetime Report

Postby urnofosiris » Sat Nov 02, 2002 9:26 am

I think the show is probably living on it's past glory and the part of season 6 that was good, which is probably why it is above the likes of Charmed and Dark Angel. I am guessing next year it will be flunking even more badly, but this is pathetic enough as it is for a show with a female lead character.
urnofosiris
 


The 2002 NOW Feminist Primetime Report

Postby Rosenberg » Sun Nov 03, 2002 10:32 am

I cant say that I find this to be particularly surprising although Im glad that a feminist organization has spoken up about it. For a show that had previously proclaimed itself to be about female empowerment, it has recently given us nothing but female degradation and violence. I personally would have given it a lower grade, but it has slipped a bit from prior rankings and justifiably so. I wonder how Whedon, the self-avowed feminist, feels about his vision now.
Rosenberg
 


The 2002 NOW Feminist Primetime Report

Postby Ben Varkentine » Sun Nov 03, 2002 11:58 am

Wild guess? Whedon feels that NOW didn't watch enough of the series to make a fair judgement, took things out of context, and went in looking for sexism so they natuarally found it.

If he, or anyone else from ME (or fans for that matter) has anything to say about it, you see if that's not the line they take.

Call it a hunch.
Ben Varkentine
 


The 2002 NOW Feminist Primetime Report

Postby Blue Pariah » Sun Nov 03, 2002 2:08 pm

Did anyone else notice that Buffy received the same rating as Ally McBeal? The same rating as a show about a neurotic anorexic who feels that she's a complete and utter failure if she doesn't have a man in her life? Plus has lots of pseudo-lesbian kisses for the sake of ratings? Insert evil chuckling here.
Blue Pariah
 


The 2002 NOW Feminist Primetime Report

Postby helpful information perha » Mon Nov 04, 2002 8:29 am

If he thinks buffy is empowering to women then HE HASNT BEEN WATCHING and if he thinks the status quo is just dandy because it meets the needs of the industry ( as opposed to the American public who own the air waves) and therefore no one should try and change things - then this guy comes off just like the target demo NOW is complaining tv is being made for his hey its mine, its fine and if you don't like what you see, either turn the channel or press the off button comment well pretty much tells me his mental age/maturity

And this dude is a tv critic no wonder we get the dreck that is todays tv

Id say he needs a few letters as a wake up call

tgoodman@sfchronicle.com

______
www.sfgate.com/cgi-bin/ar...161343.DTL

Blinded by 'eye candy' idea, NOW misses new TV reality
Tim Goodman
Television, the limp dog that always gets beaten for society's woes, is regularly the subject of reports and polls and studies -- all of them negative.
If it weren't for our relentless distaste for political correctness, these watchdog-group yelpings would be easy to ignore. But the latest one -- that is,
until tomorrow, undoubtedly -- seems so sadly out of step that it merits attention.
It's the NOW Foundation's Third Annual Feminist Primetime Report. It's part of NOW's "Watch Out, Listen Up!" campaign, which, just a guess here, is completely honorable but ultimately preaches to the choir.
In light of the "Victoria's Secret Fashion Show" coming up on CBS, however, there's probably some merit in the report's existence.
But what's galling about this oversimplification of television is how wildly illogical it is. The report focuses on the six networks -- ABC, CBS, Fox, NBC, the WB and UPN. The NOW Foundation used 80 teams of "feminist field analysts" from around the country to survey 107 programs during the beginning of 2002. It also peeked at the new fall season.
Kim Gandy, president of the NOW Foundation, said, "Network programming sends a distorted, often offensive image of women, girls and people of color --
brought to you through the point of view of white men and boys. Television remains very much a man's world, with women serving primarily as eye candy."
This is interesting, given that four of the six networks are programmed by women. Maybe it all comes down, as it normally does, to agendas and perspective.
Let's ignore the fact that there are an incredible number of smart, powerful women producing TV series at this very moment. Let's clump them with the four most powerful of all -- those running Fox, CBS, ABC and UPN.
Now, what are these "feminist field analysts" watching? In the report, there are references to wrestling and Drew Carey and "Fear Factor," etc. Never mind that the "Drew Carey" reference makes little sense and ABC is probably happy that someone is watching, since his show is regularly pummeled by everything short of the competition on PAX.
And can we all agree that there are huge portions of the TV menu that are just plain stupid? Most people know that going in. They understand that networks generally program for a younger audience, feature young, attractive people (both female and male) and that, ultimately sex sells -- and sells more with a flat belly and provocative cleavage.
Given that, is NOW really watching closely, or is it colored by agendas and skewed perspective? One look at the schedule reveals lots of strong women in the ever-popular crime and punishment genre and loads of them as the brains and pants-wearers in family sitcoms -- not to mention successful doctors, teachers, lawyers, vampire slayers and other empowering roles.
Are some of them "eye candy"? Sure. So are lots of men. Television is nothing if not all about eye candy. But you know what? There are lots of other people on TV who are not exactly Victoria's Secret models or Eddie Bauer catalog types either.
NOW's Gandy also had this to say: "TV bigwigs are using the incredible power of the medium to get rich by serving up an adolescent boy's fantasy world. Women and girls deserve better."
Yeah, it would be a shame for them to watch the great mother-daughter drama "Gilmore Girls" on the WB. Or see all those women as doctors on "Presidio Med. " You wouldn't want them to see all the female FBI agents and detectives on TV.
Or watch television's two biggest girls-kick-butt dramas, "Alias" and "Buffy the Vampire Slayer."
The list goes on and on. It far outweighs the easy targets that are routinely held up for the now-tiring "j'accuse!" role.
The NOW Foundation's report said it judged shows on four criteria: "gender composition/diversity, violent content, sexual exploitation and social responsibility."
On the last one, well, hold on just a second while we get up from the floor,
having fallen down laughing hysterically. "Field analysts commented on the low level of maturity in prime-time TV and its overall lack of interest in social issues."
Did they also comment about their frail understanding of reality as it relates to commercial television, profits and viewer expectation? How about moronic wish fulfillment?
Look, TV is an easy target. That's why these things crop up so often. But political correctness ought to at least be tempered by some sense of reality or reasoned analysis. In one passage, the NOW report says, "In family comedies,
women frequently play the sensible, hardworking, wife-mommy to a lazy, immature husband."
And this is a bad thing? Oh, for the days when little girls could watch TV and see Alpha Dad do all the work and get all the smart lines and Mommy could wear an apron and sleep in a separate bed.
"Sadly missing," the report says, "is a strong, high-profile comedic character in the tradition of 'I Love Lucy,' 'Murphy Brown,' 'Mary Tyler Moore' or 'Roseanne.' "
Forget that neither Lucy nor Mary would be considered strong under most definitions, but what kind of slight is NOW giving to Patricia Heaton from "Everybody Loves Raymond" or Jane Kaczmarek from "Malcolm in the Middle," among many other strong women on television?
Here's an idea for the NOW Foundation -- watch more closely. Watch without prejudice. Factor in a dose of reality and, if you don't like what you see, either turn the channel or press the off button.
E-mail Tim Goodman at tgoodman@sfchronicle.com.
helpful information perha
 


The 2002 NOW Feminist Primetime Report

Postby BeatNikJackie7777 » Mon Nov 04, 2002 10:07 pm

Just chiming in to mention how happy I am the Bachelor got an "F." It's such a horrible show, and such a terrible concept. Just the sight of all those women crying and fighting over a guy they barely know and his smug rose ceremony is sickening. Its like a televised brothel and STD marathon.
BeatNikJackie7777
 


The 2002 NOW Feminist Primetime Report

Postby caged heart » Mon Nov 04, 2002 11:03 pm

"Here's an idea for the NOW Foundation -- watch more closely. Watch without prejudice."

This guy obviously knows nothing about feminism or feminist research. Feminists fully admit that their research is biased towards the feminist viewpoint. They believe that ALL research is biased anyway. The goal of feminist research is to illuminate the oppression of women in our society and to advocate for social change. Feminist researchers do not try to be objective observers. They look for evidence to support their viewpoint.

He needs to learn not to mouth off about things he doesn't understand. Or to just look up what "feminism" is before he writes a response to a FEMINIST report. Duh.
caged heart
 


The 2002 NOW Feminist Primetime Report

Postby xita » Mon Nov 04, 2002 11:15 pm

OH what an asshole. Like if women program something it means it is automatically feminist, obviously not, cough *marti, gail*

and this gets me, does this sound like ME my friends :

"Here's an idea for the NOW Foundation -- watch more closely. Watch without prejudice. Factor in a dose of reality and, if you don't like what you see, either turn the channel or press the off button. "

Ok, isn't that in fact what NOW is saying, we will tune out, we won't make our daughters watch this junk? Isn't that in fact what it is saying, then when the ratings dip, don't be surprised. If there were alternatives one wouldn't bitch so much, now would one, I mean to see the other w/t , I have to turn to.. oh yeah nowhere.
xita
 


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